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Sold! The Seller’s Market Cometh

Sold! The Seller’s Market Cometh

Angie Shipe April 1, 2013 0

When the numbers are right, there’s no good reason anymore to wait for planets to align. And this February, the numbers are finally right. Sales of condominiums, co-ops, townhomes, and single-family homes nudged up

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Pocket Listings: Are Non-Listed Properties Good For Real Estate?

Pocket Listings: Are Non-Listed Properties Good For Real Estate?

Angie Shipe March 22, 2013 0

Last fall, an estate in Woodside, Calif. sold for $117.5 million. Some are saying it was the highest price ever paid for an existing home. But we don’t know much about the deal—the Silicon

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The Often-Overlooked Secret to Better Real Estate Marketing

The Often-Overlooked Secret to Better Real Estate Marketing

Angie Shipe March 15, 2013 0

If you want to sell real estate in the age of social networking, you know business cards aren’t enough. So you have your website, your blog, your Pinterest, your Facebook, your Twitter … Each

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5 Sneaky Secrets to Sell a Home

5 Sneaky Secrets to Sell a Home

Angie Shipe March 7, 2013 0

The housing market is coming out of its slump, and so should your marketing plan. You may not be ready to ditch the old ways of selling real estate, but have they really been

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3 Sure Signs the Housing Recovery is Here

3 Sure Signs the Housing Recovery is Here

Angie Shipe February 25, 2013 0

Admit it. You thought it would never come. It’s been a long time coming—about four years, actually—but it’s finally here. The housing recovery is on. The market had to shake off the damage caused

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Facebook Checklist for Real Estate Pros

Facebook Checklist for Real Estate Pros

Angie Shipe February 14, 2013 0

If you’ve been in the real estate business for more than a few years, you know “people skills” are the most important part of being an agent. But these days a lot of those

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Online Content Trumps SEO in Web Marketing

Online Content Trumps SEO in Web Marketing

Angie Shipe February 7, 2013 0

After years of taking a back seat to search engine optimization (SEO) gimmicks, content is once again king. A recent survey of 1,300 marketing professionals showed that 64 percent of them believe that content

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