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Social Media and Digital Marketing Social Media Marketing Assistant

Social Media Marketing Assistant

2295.00 2,295.00
$2,295.00
PRICE PER USER
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This Package Contains Courses - See More
  • Course Delivery: On Demand
  • Duration: 170 
  • Language: English
  • Difficulty: Intermediate

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Description

The purpose of the Social Media Marketing Assistant program is to prepare students to assist the marketing department and advertising personnel in all aspects of social media marketing administration.  Businesses need employees to perform administrative tasks within the marketing team.    Marketing administrative assistants can work in the back or front office.  Therefore, employers value employees with strong people skills. As social media marketing directors need people to handle the marketing administrative tasks.
 

Course Objectives

Upon completion of this module, the student will be able to: Describe an RSS feed and how it relates to a blog Identify the types of blogs, blogging styles, and blogging platforms Summarize the process for creating a blogging plan for an individual or organization Describe WordPress themes and demonstrate how to change colors and header images Identify the main elements of the WordPress dashboard and a WordPress blog post Identify the main formatting features of WordPress Summarize the techniques for creating good Web content Discuss the elements of an optimized blog post Describe the purpose of static pages, custom menus, sidebars, and widgets Differentiate between WordPress.com and WordPress.org List the most popular social networking platforms Distinguish between personal and business use of social networks Describe the difference between a Facebook profile and a Facebook page Identify the main elements of the Facebook, LinkedIn, and Google Plus timelines Create optimized LinkedIn and Google Plus profiles Create optimized Facebook pages, LinkedIn company pages, and Google Plus business pages Discuss the methods for customizing and promoting Facebook pages, LinkedIn company pages, and Google Plus business pages Describe the methods used to integrate social networking sites with an existing online presence Summarize the importance of Google Plus and Google Authorship to search optimization Discuss best practices and privacy issues when engaging on social networking platforms

The Following Courses Are Included In This Package:

Course Name Industry Course Delivery
Microsoft Excel 2010, Level 1 Career Training
Microsoft Outlook 2010, Level 1 Career Training
Microsoft Power Point 2010 Level 1 Career Training
Microsoft Word 2010 Level 1 Career Training
Introduction to Blogs and Blogging with WordPress Career Training
Social Networking Essentials Career Training
 

Topics Covered

"Office Procedures Level 1: 30 Hours This course teaches introductory office procedures and practices to the novice office worker. It consists of six Lessons and a Final Exam. Each Lesson is divided into Sections with related Tasks. There are questions at the end of each Lesson designed to reinforce the concepts the student has learned in the Lesson. Microsoft Outlook 2010 - Level 1: 30 Hours This course will provide an overview and introduction to Microsoft Word 2010 and its use within the Windows environment. You will learn basic concepts and techniques for working with Microsoft Word's most commonly used features and functions. There will be opportunities to explore and practice these techniques throughout the course. Microsoft PowerPoint 2010 – Level 1: 30 Hours Microsoft PowerPoint is a feature-rich application that makes it easy for you to build and deliver professional-looking presentations. This course will provide an overview of the PowerPoint 2010 application, and cover the basic concepts and techniques necessary for working with its most commonly used features and functions. Throughout the course, you will be given ample opportunity to explore and practice the techniques covered. Microsoft Word 2010 – Level 1: 30 Hours This course will provide an overview and introduction to Microsoft Word 2010 and its use within the Windows environment. You will learn basic concepts and techniques for working with Microsoft Word's most commonly used features and functions. There will be opportunities to explore and practice these techniques throughout the course. Microsoft Excel 2010 – Level 1: 30 hours In this course, students learn to create and manage worksheets and workbook files; enter data and create basic formulas to perform calculations. Students accomplish the learning objectives for each lesson through a series of hands-on tasks, for which they are given step-by-step instructions and desired result checkpoints. The tasks provide ample opportunity for students to practice, apply, and develop the skills covered in the course. Introduction to Blogs and Blogging with WordPress: 25 Hours Blogging is an integral part of any social media strategy. Your blog becomes your own corner of the ""social"" web by allowing you to contribute original online content, and to add fresh updates to your other social media platforms. Social Networking Essentials: 25 Hours Social networking can be the most effective way to market any business or organization on the social web. But using these platforms inappropriately can prove disastrous. This course focuses on the three top social media platforms: Facebook, LinkedIn, and Google Plus. The course demonstrates how to prepare profiles and pages within these popular social networking platforms for business use, with an emphasis on optimization, best practices, and digital ethics. Additional topics include an overview of the platforms' mobile apps, and automating tasks using HootSuite. "

Got questions? Contact us below or call 877-881-2235

Why choose 360training.com?

  • Get an education faster than at traditional colleges!
  • 100% online — No classroom attendance required.
  • All program materials included in one low price!
  • Unlimited 24x7 online customer support
  • Over 500,000+ certified nationwide

Social Media Marketing Assistant

With the emergence of social media, the landscape of today's marketing industry has completely evolved. With 360training.com's Social Media Marketing Assistant program, you will be exposed to all aspects of social media marketing administration. Students of this program will learn to assist the marketing department and advertising personnel by implementing marketing tactics and strategies through social media sites like Facebook and Twitter. Choose 360training.com today and start an exciting and fast-growing career in social media marketing!

What your registration includes:

  • Self-paced, online course - The flexibility to follow your own schedule!
  • Unlimited access to course until completion.
  • Support from a live instructor and Career Services counselor.
  • Official, printable certificate of completion