Starting Your Own Business Breakeven Analysis and Pricing

Breakeven Analysis and Pricing

20.00 14.00
$20.00 $14.00
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  • Course Delivery: On Demand
  • Duration: 2 
  • Audience:

    If you are thinking of starting your own business and want to understand your numbers better and at what point your business is doing well, and how you can improve upon those numbers, then this course is for you.

    Also, if you are studying accounts or marketing and you have a module on breakeven or pricing then this will be a handy additional resource for you.

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Description

The course is about how to calculate the break even point (in terms of units of sale and also in terms of financial sales targets) and it covers how to estimate the sales. The course shows you how to calculate the breakeven point using a calculation and also using a graph.We look at the different types of costs within a business - fixed costs, semi variable costs, variable costs and the profit margins on units of sale. The costs to produce a product or service will effect how we price that product / service, so we also cover this. This is called the 'pricing decision'.We cover what needs to go into making a pricing decision for a product, pricing strategy and how it affects the marketing efforts and the various pricing options available to a business. The accountant and the marketeer will have a different view on pricing - we look at them both.There are videos which explain the concepts of breakeven, pricing, breakeven point, breakeven analysis and sales forecasting.
 

Course Objectives

  • Different Types of Costs
    • ADDITIONAL QUESTIONS
  • Break Even Analysis Numbers
    • ADDITIONAL QUESTIONS
  • Break Even Point Graph Explained
    • ADDITIONAL QUESTIONS
  • Break Even Point
    • ADDITIONAL QUESTIONS
  • BEP Units
    • ADDITIONAL QUESTIONS
  • Pricing Options
    • ADDITIONAL QUESTIONS
  • Pricing Policy
    • ADDITIONAL QUESTIONS
  • Marketing And Pricing
    • ADDITIONAL QUESTIONS
 

Topics Covered

  • Different Types of Costs
  • Break Even Analysis Numbers
  • Break Even Point Graph Explained
  • Break Even Point
  • BEP Units
  • Pricing Options
  • Pricing Policy
  • Marketing And Pricing
 

Prerequisites

None

 

Subject Matter Expert

Lisa Newton BA MSc FMAAT has a masters degree in Investment Management and a first class honours degree in Accounting with Marketing. She formed her first company in 2004 with £150 in the same month of graduating from City University, London UK. Lisa has never had a full time 9 to 5 job in her life. She's a serial entrepreneur and author who holds directorships in various industries including telecoms, software, hair

 

Additional Information

You will need a ruler, a calculator and one page of graph paper is useful.

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