Media Training for Financial Service Professionals
- Course Delivery: On Demand
- Duration: 7
- Language: English
Imagine you are appearing on CNBC and you are the perfect image of confidence and insight, or a profile of you is on the front page of the Wall Street Journal and every quote is exactly as you planned. Wouldn't it be great to know you can speak to the financial media and get the message you want into the final story?
This course is delivered primarily through spoken lecture. Because the skill you are learning is speaking related, it only makes sense that you learn through speaking.
The skill you will learn in this class is not primarily theoretical or academic. It is a skill that requires physical habits. That is why you will be asked to take part in numerous exercises where you record yourself speaking on video, and then watching yourself. Learning presentation skills is like learning how to ride a bicycle. You simply have to do it numerous times and work past the wobbling and falling off parts until you get it right.
Financial service professionals who wish to speak to the news media
In this Media Training for Financial Service Professionals course, you will learn how to do the following:
- Look your best on TV
- Create media messages
- Answer financial reporters' questions
- Speak in sound bites
- Get the quotes you want in the final story
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