Holiday Home Staging and Decor Tips

There’s something about taking a stroll around the neighborhood during the holiday season that feels warm and magical. It might be the twinkling lights, the colorful wreaths, or the playful yard inflatables. Incorporating holiday-themed staging and decorations can make a home seem more inviting. By tapping into the season of merriment, you can capture the imagination of potential buyers and make your listings pop!

Below are just a few creative home staging and decorating techniques that real estate agents can use to showcase their properties during this festive time.

First Impressions: The Exterior

Potential buyers tend to judge a book by its cover when it comes to houses. The exterior of a home is the first thing they’ll look at, so you’ll really want to make it stand out. Consider adorning the home trim or driveway with bright lights to make it shine. You can also put out some lawn ornaments or a merry welcome mat by the front door.

Festive Focal Points

Choose one or two key areas in the home to be the focal points of your holiday décor. Put up a fully decorated tree in the living room, complete with wrapped gifts underneath (fake ones, of course), or install several stockings with some decorative garland by the fireplace. Staging a property with decorations can help potential buyers imagine themselves living in the home, helping your sale.

Seasonal Scents

Appeal to a buyer’s senses by using scented candles, potpourri, or even the smell of freshly baked holiday cookies. These subtle and inviting aromas can help to create a memorable experience for these potential buyers.

Themed Favors

Even if a sale isn’t made in one day, leave your guests with something to remember you by. Create a hot chocolate station with a personalized coffee sleeve that has your contact information, or give small stockings packed with candy and your business card. This way, they’ll have something to remember you by, and they’ll immediately know who to call when they’re ready to purchase their first home.

By incorporating some of these tips, real estate agents can help create an emotional connection between potential clients and the properties they’re showcasing.

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