Social Media and Digital Marketing Twitter, Location-Based Marketing, and The Mobile Web

Twitter, Location-Based Marketing, and The Mobile Web

695.00 695.00

  • Course Delivery: On Demand

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As the world relies more on mobile technology, micro-blogging tools like Twitter, location-based services like foursquare, and mobile apps gain in popularity. This course provides detailed coverage of the Twitter platform, and introduces you to location-based services. The course continues with an introduction mobile tools and technologies vital to online success.


Topics Covered

  • Location based services
  • Mobile tools and applications

Subject Matter Expert

Deltina Hay is the author of The Social Media Survival Guide, The Bootstrapper's Guide to the Mobile Web, and The Bootstrapper's Guide to the New Search Optimization. She is a veteran Web developer, publisher, and a pioneer of social media and Web 2.0, especially as it applies to small business and the publishing industry.

Ms. Hay developed the graduate, social media certificate program for Drury University. Her first book, The Social Media Survival Guide, is used as a text in countless colleges and universities, worldwide.

Founder of Social Media Power and Plumb Web Solutions, Ms. Hay is a regular contributor to many journals and online news sources, including Six Revisions, Technorati, and She is a board member of the International Marketing Standards Board and the Independent Book Publishers Association.

Ms. Hay has been programming or developing for the Web for over 25 years. Her graduate education includes computer science, applied mathematics, numerical analysis, fluid dynamics, nonlinear dynamics, and psychology.


End of Course Instructions

You will receive a certificate of completion at the end of the course.


Additional Information

All materials are online.

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